Bad news for Cristiano Ronaldo and Franck Ribery . Ahead of the announcement of the recipient of the FIFA Ballon d'Or , revealed the fact that the two players will not be able to take advantage of their best titles - if declared the winner - in the same way as Lionel Messi .
Because , Adidas recently revealed that they have bagged exclusive rights to promote any related trinkets Ballon d'Or . Of course that means Ronaldo and Ribery , sponsored by Nike apparel , will be disadvantaged in terms of marketing .
" Cooperation is the official reason why we could use the official name of the award ( Ballon d'Or ) for promotional activities and for the same reason , Nike can not do it , " said public relations manager Adidas Great Britain and Ireland , Ben Goldhagen , on Goal .
This means that if Ribery or Ronaldo getting Gellar Ballon d'Or , they both will not appear on television and other promotional media using atai title designations Ballon d'Or . Maybe Nike should think of something else like ' best player universal ' or something like that .
Both FIFA and Nike declined to comment on the news .
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